Posts Tagged ‘business and industry’

AGC Maine’s Pre-Apprenticeship: A Program of Success | 2024 Fall Meeting Platinum Sponsor: NCCER

Friday, October 11th, 2024

A New Beginning

In 2023, the Maine Construction Academy kicked off its Construction Immersion Program, a registered pre-apprenticeship program overseen and managed by the Associated General Contractors of Maine (AGC Maine). In two years, participation in the program has grown from 50 learners and young adults to more than 200 statewide. This includes 11 new locations and industry partners, expanding the program to support 15 cohorts. Its retention rate of 98%, with only one student of the first 50 left the program, reflects the values and commitment of the participants.

Program in the Making

AGC Maine focused on several key areas in developing its Construction Immersion Program — funding, program structure, and employer involvement. Kelly Flagg is the executive director of AGC Maine. As the new director in 2022, she discovered that the chapter had been awarded a $1.5 million state grant applied for by its previous executive director.

Kelly said, “It fell on my desk. You don’t always get to walk into that kind of money for a project.” The grant swiftly addressed funding issues, allowing the association to focus on program design and implementation to get the program off the ground.

As a pre-apprenticeship, the Construction Immersion Program was designed specifically to help participants, 16- to 20-year-olds, enter and succeed in a registered apprenticeship. The program consists of classroom instruction, ten days of hands-on experience with local companies, and other benefits, including a weekly stipend, tools, and outerwear for its participants.

Classroom Curriculum

Referencing the program’s classroom instruction components, Kelly speaks highly of AGC Maine’s partnership with the National Center for Construction Education and Research (NCCER). Local high schools shared their instructors, who received NCCER’s instructor training through AGC Maine. This collaboration ensured all instructors used the same materials — curriculum, presentations, and tests — in a standardized format.

NCCER’s curriculum meets the Department of Labor’s Office of Apprenticeship requirements for time-based training. Therefore, if the same curriculum is used by Registered Apprenticeship Programs that partner with the Construction Immersion Program, participants can continue with their apprenticeship after the program. This approach reflects Principle 4 of Advance CTE’s CTE Without Limits vision by incorporating industry-recognized credentials like the NCCER Core, which help ensure learners’ skills are portable and valued across various programs and states.

Standardized Construction Training and Certification Model

The benefits of NCCER accreditation provide organizations a full workforce development solution – to deliver standardized training and assessment programs for industry-recognized, portable credentials. Accredited organizations must meet and maintain established standards and criteria to ensure integrity in program administration.

Flexible, Digital Instruction

Online training materials help provide learners with the flexibility needed to accommodate their busy schedules, whether they’re interested in exploring a new skill or pursuing full journey-level certification. Online materials also help instructors devote classroom time to hands-on instruction. NCCERconnect offers interactive, online training for many of the most popular curricula and learning materials for additional crafts are available digitally as eText.

Hands-On Learning

To be successful in the field, performance training and evaluation enables learners to master hands-on construction skills in real-world environments. NCCER’s performance testing helps ensure learners are productive, safe, and confident in using their skills after earning NCCER credentials.

Local Employers Connect

To ensure their efforts would develop a solid talent pipeline for local companies, AGC Maine designed the Construction Immersion Program with two important requirements for employers.    

The first requirement: employers must actively participate to have access to hiring the program’s graduates. “Each contractor has one day with the participants.” Kelly explained, “That’s six hours to present their craft, their company, and what the opportunity looks like. They either go to an active construction site for a meaningful hands-on experience, or the contractor comes to the school to provide one on-site.

The second requirement: participating companies must have a Registered Apprenticeship Program. This ensures participants who sign on with a participating company may continue their education after program completion – it’s a win-win. Kelly added, “AGC can support those companies in becoming a Registered Apprenticeship Program if the concept is new to them.” Upon completion, the program guarantees participants at least three interviews with employers.

Providing Career Paths for Maine’s Youth

At the heart of the Construction Immersion Program is its impact on learners and young adults seeking hands-on career guidance. Throughout the four weeks, participants learn about a variety of crafts and disciplines including carpentry, electrical, welding, crane operation, highway construction, and heavy equipment mechanics. They also receive financial literacy training, resumé preparation, and guidance in developing interviewing skills.

By completing the program and earning an NCCER Core credential, graduates have the foundational skills needed to pursue a career in construction. “We knew that we wanted to use a curriculum that would have a portable credential.” Kelly said, “Our goal is to start someone on a career path.” Additionally, participants earn their OSHA 10 certification and first aid CPR certification.

Lifelong Success

Pre-apprenticeship programs like the Construction Immersion Program are a tangible way that high schools, local employers, and organizations like AGC can partner in transforming learners’ interests into opportunities for lifelong careers.

Enhanced Construction Training

Take your team to the next level using NCCER’s programs to prioritize training, improve safety, and develop future leaders.

Reach out to the NCCER Workforce Development Solutions team to discuss a tailored program that meets the state requirements, needs and goals.

William Bales, NCCER

The views, opinions, services, and products shared in this post are solely for educational purposes and do not imply agreement or endorsement by Advance CTE, nor discrimination against similar brands, products, or services not mentioned.

By Layla Alagic in Meetings and Events
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Centering CTE in the Time of Disruption: A Conversation with SHRM’s Dr. Alex Alonso

Friday, May 17th, 2024

Advance CTE held a ‘fireside chat’ with Dr. Alex Alonso, Chief Knowledge Officer of the Society for Human Resources Management (SHRM), and Advance CTE Executive Director Kate Kreamer at our 2024 Spring Meeting that saw over 200 state Career Technical Education (CTE) leaders in attendance last month.

The two tackled this burning question of the future of work: How will Career Technical Education (CTE) continue to be the solution to ensuring success and security for all learners, especially amidst the imminent impacts of AI, the green economy, and evolving workplace trends?

Key Trends for the Future of Work

Dr. Alonso first presented newly released research conducted by SHRM drawing from data collected from a vast network of 2000 HR professionals, which, with the help of LLM (Large Language Models), aggregates major trends in the future of work and identifies the challenges facing employers today. Dr. Alonso unpacked several of these major trends, including:

Balancing Operational Efficiencies and Talent Needs

The challenges and problems companies face continue to become increasingly complex. That means that as the skills gap grows, the depth of that gap, or the “skills crater,” also grows, necessitating an even greater urgency for faster and more effective skills development. At the same time, amidst current inflationary pressures, there is a growing imperative to strike a balance between ensuring fair compensation for this high-demand talent and maintaining operational efficiency.

Training an Evolving Workforce

Because employers have a renewed focus on upskilling and reskilling, steps must be taken need to ensure alignment between training programs and the evolving needs of industries. This is a critical opportunity for CTE to be a leader and to meaningfully partner with industry.

Later on, during the fireside chat, Dr. Alonso elevated that the delivery of CTE programs might need to evolve to meet these trends and demands, not just in terms of content but also in how it’s delivered. Kate noted the shifting perspective on digital apprenticeships and virtual work-based learning– what was once seen as a compromise for accessibility is now being reconsidered as a viable content delivery option, especially as more jobs transition to partial or fully virtual settings. 

Realizing the Full Potential of AI

AI has changed and reshaped the way that work is happening. Because it’s evolving right before our eyes, the challenge for employers and educators is to keep pace, all the while ensuring responsible integration into the workforce, particularly given the high potential for its misuse. 

These challenges all point to one major takeaway, in Dr. Alonso’s words: 

The 5th Industrial Age is here, where all facets of work, the workers, and the workplace are re-imaginable.

 

Embracing Change through AI

A significant portion of the fireside chat focused on the specific challenge of realizing the full potential of AI, and the broader theme of embracing change. 

It’s a common worry: the idea that AI could eliminate job opportunities. Kate raised a crucial point: How do we leverage AI to create more opportunities rather than take opportunities away?

Dr. Alonso highlighted that while many job roles may diminish due to technological advancements, even more new jobs will emerge in the economy in the coming years. His argument: AI complements human intelligence rather than replacing it. AI should be viewed as a tool to aid in the creation of these new roles in tandem with human intelligence— “AI plus HI

This dynamic shift isn’t about a loss of jobs, instead, it’s an evolution of industries and professions. Dr. Alonso also noted the attitude toward AI is changing as well; there’s a noticeable transition from apprehension to curiosity. People are increasingly inclined to engage in dialogues about AI, recognizing its potential to enhance both their industry and personal lives.

As we embrace these challenges and opportunities, CTE has a unique opportunity and advantage to equipping the future workforce. Explore further insights on SHRM’s research in their 2023-24 State of the Workplace Report.


Preparations are underway for Advance CTE’s 2024 Fall Meeting in Phoenix, AZ, October 21-23! Visit the event page to save the date and learn more.

Layla Alagic, digital communications associate

By Layla Alagic in Advance CTE Spring Meeting
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High-quality State Policy is Crucial for Ensuring Program Quality

Tuesday, October 3rd, 2017

Advance CTE has just released a Policy Benchmark Tool that will allow states to evaluate and improve their program approval policies. In this tool, Advance CTE has defined and described the non-negotiable elements of an effective policy for approving and evaluating programs of study, which encompass both secondary and postsecondary CTE.

Any policy – be it regulatory, legislative or programmatic – related to ensuring high-quality CTE programs are developed and implemented should include and/or address the following core elements. While there may be other elements within a CTE program approval policy, if a state does not address the list below, its CTE program approval policy will not be able to sufficiently ensure that all CTE programs are high-quality.

  1. Rigorous course standards and progressive, sequenced courses: All CTE programs must be comprehensive, aligned with rigorous standards and prepare learners for opportunities in high-skill and in-demand fields
  2. Secondary and postsecondary alignment and early postsecondary offerings: All CTE programs must vertically align across the secondary and postsecondary education levels to ensure seamless transitions for learners, and allow learners to earn credentials of value, including postsecondary certificates and degrees.
  3. Industry involvement: Industry partners at the state and local level must play an active role to identify, develop and regularly review CTE programs of study.  
  4. Labor market demand: CTE programs must prepare learners for careers in high-skill and high-demand fields.
  5. High-quality instruction: Any CTE program must have appropriately certified instructors in place before being approved by the state. Ensuring instructors have the necessary academic content, knowledge of pedagogy and industry expertise must also be a top priority.
  6. Experiential learning: High-quality CTE programs must provide opportunities for learners to engage in authentic experiential learning both inside and outside of the classroom.  

 

State leaders can use the CTE Program Approval Policy Assessment Rubric to identify gaps in their current state policy on these six criteria and prioritize policies that validate potential programs of study in a way that shows they are high-quality and are aligned with the state’s vision and definition of success. Once state leaders have completed an assessment of their state’s CTE program approval policies, they can begin planning for implementation using the templates and prompts. After they have completed these sections, state leaders can then examine the CTE Program Evaluation Policy Criteria for potential criteria to inform CTE program re-approval, evaluation and potentially phasing out CTE programs that are not deemed high-quality.

To support its members in using this tool, Advance CTE has also created a facilitation guide for the rubric, and is eager to provide virtual and/or in-person assistance to a select number of interested states. Email Ashleigh McFadden at [email protected] for more information.

Ashleigh McFadden, State Policy Manager

By admin in Advance CTE Resources, Publications, Resources
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Spring Meeting Recap: Certified to Work: Private Sector Credentialing and Certification Efforts

Wednesday, April 15th, 2015

Spring meetingIn a very spirited panel discussion, three leading experts in credentials shared some challenges and opportunities in building, validating and scaling industry-recognized credentials and certifications at NASDCTEc’s annual Spring Meeting last week.

The session kicked off with moderator Tamar Jacoby of Opportunity America describing credentialing as “one of the sexiest topics in CTE” and a “key to change” because of their capacity to validate the mastery of knowledge and skills, send signals to employers, and prepare individuals for a full range of careers that fall between low skilled jobs and those requiring a full four-year degree.

Jennifer McNelly, President of the Manufacturing Institute, shared her organization’s efforts to bring “market sanity” to the large universe of industry-recognized credentials in manufacturing. The Institute sees credentials as potential “translators between education and employers” because they can give employers confidence that incoming employees with credentials are qualified. This is particularly urgent as the manufacturing industry is projecting a skills gap of up to two million jobs going unfilled in the next ten years. They started the process by reviewing 450 credentials and ultimately endorsed five in the first pass, a number that has grown slightly in the past few years.

Jacey Cavanagh, Project Manager, National Network of Business and Industry Associations, spoke about the role industry-based credentials can play in validating individuals’ foundational employability skills that apply across all industries. The ability to measure and validate these foundational skills are especially important with millennials expected to change jobs and careers more often than previous generations, placing more value on those transferable skills.

From the perspective of Dr. Roy Swift, Executive Director, Workcred, the proliferation of credentials and certificates requires a form of “protection for students and the public.” With over 4,000 agencies and organizations certifying skills, and a lack of transparency around the development, scoring and value of those credentials, he warned “buyers beware.” Questions he raised include – are credentials validated by third-party organizations? How often is re-certification required? What process do states have for phasing out meaningless credentials? Workcred currently is working with Kansas to create criteria for evaluating the true value of credentials to students and employers alike.

Check on a wide array of materials and resources shared by the speakers on our Spring meeting resource page.

Kate Blosveren Kreamer, Associate Executive Director

By Kate Blosveren Kreamer in Advance CTE Spring Meeting
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NASDCTEc Fall Meeting Blog Series: Teachers, Employers, Students and the System: What needs to change?

Friday, October 24th, 2014

Earlier this week at NASDCTEc’s annual Fall Meeting, Brandon Busteed, Executive Director of Gallup Education, delivered a strong call to action to the CTE community. Highlighting Gallup’s research on the education system the economy in America today, Busteed urged attendees to leverage this data to reframe CTE in national and local conversations about education and careers.

Gallup conducted a national poll of students and found that students become significantly less engaged each year they are in school. More than 75 percent of elementary school students identify as engaged, while only 44 percent of high school students report feeling engaged at some point during the school day.

Busteed noted that there are reasons for student disengagement. Student success is measured through graduation rates, SAT scores, and G.P.A., which rarely – if ever – takes into account the student as a whole person. While these measures are certainly important, hope, mentorship and the opportunity to work on long-term projects are stronger indicators of success.

“What are we doing to identify entrepreneurship in our schools right now?” said Busteed. “We identify athletic talent with ease, we identify IQ; we don’t work to identify the next Bill Gates or Mark Zuckerberg. There are no indicators the education system uses to determine who will be an effective or successful entrepreneur.”

To that end, Busteed cited a recent interview with Laszlo Bock, Senior Vice President of People Operations at Google, who called grades and test scores worthless predictors of successful employees.

Just as internships are valuable experiences for students, teacher externships can be incredible opportunities that may be key in helping connect classroom curriculum to the modern workplace. Given the typical capacity issues for work-based learning, 3 million teacher externships would be the equivalent of more than 50 million student internships.

Businesses also value a stronger partnership with higher education. Currently, only 13 percent of business leaders think there is “a great deal” of collaboration between higher education and employers, while almost 90 percent favor an increased level of collaboration.

What implications does this research have for CTE? High-quality CTE programs provide all the opportunities Busteed called essential to student success: a focus on employability skills and technical skills, mentorship through work-based learning and curriculum that is made relevant by tying learning to the real world.

Busteed left the group with a final charge – the CTE community needs to better communicate career technical education not as option B, but instead as a staple of all students’ educational experience.
To view Busteed’s PowerPoint, please visit our 2014 Fall Meeting page.

Katie Fitzgerald, Communications Associate

By admin in Advance CTE Fall Meeting, Meetings and Events, Research, Resources
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Why Is Workplace Safety Training Important?

Friday, September 19th, 2014

According to the CDC, there were approximately 18.1 million young people entering the workforce under the age of 24 in 2013—but this does not mean that these young workers are necessarily prepared and able to handle risks and hazards that can occur in a work environment.[i] Not being knowledgeable of hazards related to a specific job or knowing how to assess and correct a problem can lead to devastating injuries or even death for a worker.

Safety training can make workers more conscious of hazards and risks such as falls, vehicle accidents, overexertion injuries, and workplace violence. Unfortunately, workplace safety has the potential to be unintentionally overlooked which can leave workers and others on the job site unprotected. Every nine minutes, a U.S. teen is injured on the job.[ii] By preparing students for their first entry-level jobs and future career opportunities with safety and health training, young workers will be more capable protecting themselves and others.

The Department of LabCareerSafe Logo Orange Blueor reports that nearly 600,000 workers miss work each year because of muscoskeletal disorders related to work injuries alone; the collective cost to employers, insurance companies, and the government is estimated at $50 billion each year.[iii]

Workplace injuries not only affect the company, but can also lead to devastating consequences for a worker. Being injured while at work can lead to lost wages, large medical bills that may not be completely covered by workers’ compensation, and even disabilities that result in long-term unemployment. In addition to learning how to identify safety and health hazards, workplace safety training, especially OSHA training, provides workers with information regarding their rights in the workplace. First and foremost, workers are entitled to working conditions that are safe and do not pose a risk of serious harm or injury.

Successful occupational health and safety programs require the collaborating efforts and participation of employers and employees. Understanding and implementing safety and health standards related to the work environment is not only the responsibility of an employer but also an employee’s. Promoting health and safety as well as implementing training in the classroom can lead to young workers actively identifying, accessing, and correcting hazards in the classroom and at work. Incorporating a health and safety training program or OSHA safety training in the classroom is a way to lower risks to young workers and begin to prepare future business leaders and workers on practicing safe methods in the workplace. Online OSHA training, like the courses offered by CareerSafe Online, is an easy and affordable way to implement workplace safety training in any career and technical education (CTE) classroom. Because 80% or more of young workers are still in high school when they begin their first job, it gives educators an opportunity to prepare their students for employment as well as apprenticeships and internships related to their studies.[iv]

The more education and training workers receive, the more likely it is that there will be a reduction in injuries and the repercussions of those injuries. Young workers who have received OSHA safety training and possess an industry recognized credential are enhancing their resumes, becoming more employable, and may receive pay increase from employers. Employers want to hire individuals who not only understand the work involved in a position, but are also aware of the risks associated with daily tasks.

Students are our future. Let’s make safety a priority and enroll them in safety training today.

[i] Centers for Disease Control and Prevention. (2014) Young Worker Safety and Health.

[ii] Department of Labor, YouthRules. (2012) Are You a Teen Worker?

[iii] Jeffress, Charles N. (2000) BEACON Biodynamics and Ergonomics Symposium. Occupational Safety and Health Administration, United States Department of Labor.

[iv] Centers for Disease Control and Prevention. (2013) Health and Safety of Young Workers.

 

This blog post was written by CareerSafe Online, a participant and gold level sponsor at the 2014 NASDCTEc Fall Meeting

By admin in Advance CTE Fall Meeting
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Council of State Governments’ National Conference

Friday, August 15th, 2014

Earlier this week, I had the opportunity to attend The Council of State Governments’ (CSG)  annual national conference as a member of the National Task Force on Workforce Development and Education, which is part of their “State Pathways to Prosperity initiative.”  With members representing all three branches of state government, CSG brought a broad set of perspectives together to discuss the key challenges and opportunities in developing a strong education and workforce pipeline.  The final Task Force framework and recommendations will be further developed and released in the coming months.

In addition to the Task Force meeting, I also had the opportunity to attend a policy academy where I learned about an array of  impressive state- and business-led efforts to support students’ career readiness and U.S. competitiveness. One such example is the MC2 STEM High School, developed through a partnership between the Cleveland Metropolitan School District and GE Lighting.  Students attend school on the GE campus during their sophomore year, where they engage in a year-long project that culminates in a presentation to GE leaders, and then spend their junior and senior years at Cleveland State University. All students complete at least one internship, have a GE “buddy” and must demonstrate 90 percent “proficiency” to earn credits. Since the school opened in 2008, nearly 100 percent of MC2 STEM students have graduated, and 84 percent of the graduates have matriculated into college.

Another fascinating model shared was the Automotive Manufacturers Technical Education Collaborative (AMTEC), or the National Center for Excellence in Advanced Automotive Manufacturing. AMTEC is an effort supported by the major automotive manufacturers – Ford, GM, Toyota, Honda, etc. – to develop a set of common expectations to anchor training programs for multi-skilled employees. AMTEC provides industry-developed and verified curriculum and assessments to its member community colleges, companies and high schools, as well as professional development and other resources.

Alaska 1And did I mention the meeting was in Anchorage, Alaska as a bonus? As evidence, here’s a picture of me…and a picture of a moose. 

Alaska 2

 
Kate Blosveren, Associate Executive Director

 

By Kate Blosveren Kreamer in Meetings and Events, Uncategorized
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The Common Career Technical Core, Programs of Study & Industry-Based Standards

Wednesday, July 30th, 2014

Yesterday, NASDCTEc released a new paper - The Common Career Technical Core, Programs of Study & Industry-Based Standards – during a webinar. Leveraging the methodology used to compare over 45 states’ CTE standards to the Common Career Technical Core (CCTC) last year for The State of Career Technical Education: An Analysis of State CTE Standards, this new paper examines how a set of 18 industry-based standards match up to the CCTC, with deep implications for state and local development of standards-based programs of study.

Critically, as we state in the paper, “The intent of this analysis is not to judge any industry-based standards…rather the intent is provide actionable information to state and local CTE leaders as think through how they use industry-based standards within the context of a program of study.”

What Did We Find?

For one, the industry-based standards, on average, were not particularly well aligned with the CCTC. However, this was largely as expected based on scope and design of the CCTC compared to most industry-based standards. The CCTC are benchmark standards that identify what a student should know and be able to do after completing a program of study. As “benchmark standards,” the CCTC are intentionally broad; as “end of program of study standards,” the CCTC cover the full range of knowledge and skills to be imparted over a sequence of courses, from the broadest career exploration to the more occupationally-specific skills. Alternatively, most industry-based standards focus squarely on those occupationally-specific skills, leading to a disconnect between them and the CCTC.

We also found that the majority of industry-based standards did not, on average, address the 12 Career Ready Practices, which are the cross-cutting skills and dispositions necessary for any individual in the workplace. Perhaps the most surprising finding was that less than half of the industry-based standards fully aligned to such Practices as “communicate clearly, effectively and with reason” and “work productively in teams while using cultural/global competence,” which are so highly demanded in today’s economy.

However, the analysis showed that many of the industry-based standards reviewed did align well with the Career Pathway-level standards, which are the most specific standards within the CCTC. Additionally, industry-based standards developed by consortia, such as the National Council for Agriculture Education and the Manufacturing Skill Standards Council, were much  more likely to address both the Career Cluster and Career Pathway-level standards.

What Are the Implications?

The bottom line is that industry-based standards play an important role in preparing students for careers, but that they cannot alone make up a program of study as they often fail to address the broader career exploration skills, as well as those key cross-cutting or “employability” skills that have utility in any career. As state leaders and other stakeholders develop, review and/or approve programs of study, they must:

Read the full report here, watch the webinar recording or download the webinar PPT.

Kate Blosveren, Associate Executive Director, NASDCTEc

By Kate Blosveren Kreamer in Advance CTE Resources, Publications, Research, Webinars
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Friends of CTE Blog Series: Career Technical Education’s Role in Achieving Talent Sustainability

Thursday, November 7th, 2013

Jorge Perez is senior vice president of Manpower North America, overseeing ManpowerGroup’s staffing business in the United States and Canada. Perez, recently named one of the 100 most influential leaders in the staffing industry by Staffing Industry Analysts, is an expert in workforce trends and is passionate about equal employment opportunities.

Jorge Perez, senior vice president of Manpower North America

Jorge Perez, senior vice president of Manpower North America

Historically, the world’s focus around sustainability has been on environment and natural resources. But in a time of unprecedented unemployment, combined with critical talent shortages, there is also a great need and opportunity for the world to shift its focus to talent as a critical resource for sustainability. At Manpower, this is at the core of what we do – connecting people to jobs to improve a person’s employability, which also builds communities, countries and the lives of individuals.

Part of talent sustainability is equipping people with the tools, opportunities and training they need to achieve their goals. For many years, we have been telling our young people that the training they need to achieve their goals is only in the form of a four-year degree. Unfortunately, we’ve been doing our young people a disservice with this advice. As a result, many young professionals are graduating from college with astronomical student loan debt and diminished career prospects due to the high unemployment still lingering from the recession.

It’s Time for a Mindset Shift
According to ManpowerGroup’s 2013 Talent Shortage Survey, 39 percent of U.S. employers are having difficulty finding staff with the right skills. In the same survey, employers report that the most difficult jobs to fill are skilled trades positions. Drivers, technicians and mechanics also make the list. There is at least one thing each of these positions has in common – all require technical or vocational training, not a four-year college degree. Knowing the skills that are in demand, why are we guiding the vast majority of students toward a university education?

There needs to be a collective mindset shift in how society views Career Technical Education (CTE). We have to acknowledge that the four-year university experience is not for everyone, and we’ve made the mistake of steering too many kids in that direction in the past. There was a perception that the jobs accessible to students who did not go the four-year college route, like manufacturing jobs, were dirty and dangerous. That’s an outdated idea, and we need to bring honor back to manufacturing and the skilled trades. Parents, teachers, guidance counselors and students themselves need to understand what it’s really like to work in a modern manufacturing environment – it’s clean, it’s high tech, there is upward mobility. It’s very rewarding – personally, professionally and monetarily – for those who choose this path.

Getting back to CTE – it is a critical component of the educational system. We need CTE because it prepares students for both college and career readiness. CTE is focused on preparing students for their career path of choice, with the understanding that most careers require some postsecondary education and training. Right now, this country needs students to be made aware of the demand for careers that call for skilled training as plumbers, welders, carpenters, machinists and the like. Students need to know that these career paths offer employment security at a time when job security is no longer a guarantee. It’s time to reinvent the image of technical training and associated technical careers so we can move toward talent sustainability.

The Friends of CTE Guest Blog Series provides advocates – from business and industry to researchers and organizations – an opportunity to articulate their support for Career Technical Education. The monthly series features a guest blogger who provides their perspective on and experience with CTE as it relates to policy, the economy and education.

Are you interested in being a guest blogger and expressing your support for CTE? Contact Melinda Findley Lloyd, Communications Consultant, at [email protected].

By admin in News
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Friends of CTE Blog Series: CMT Goes Back to School

Wednesday, August 7th, 2013

Lucia Folk is the Senior Director of Public Affairs for CMT (Country Music Television), a cable television network distributed in 92 million homes across the country.

Lucia Folk, Senior Director of Public Affairs for CMT (Country Music Television)

Lucia Folk, Senior Director of Public Affairs for CMT (Country Music Television)

I’m lucky enough to have my dream job, which is utilizing CMT’s media platforms—television, radio, digital, etc.—to encourage our viewers to give back in their communities. So when our parent company, Viacom, partnered with the Bill & Melinda Gates Foundation a few years ago to launch the Get Schooled Foundation with the goal of empowering young people to take charge of their education, I was excited to have a role in helping CMT support that mission.

In 2010, Metropolitan Nashville Public Schools (MNPS) redesigned all 12 of its zoned high schools into smaller learning communities, enabling students to learn through the lens of a career or academic theme. CMT immediately saw the connection between this new initiative and our parent company’s ongoing mission, and we were one of the first business partners to step forward and offer our support. The Academies of Nashville* is an innovative approach to school redesign which engages the business community to help drive change in our public schools. We partnered with McGavock High School’s Academy of Digital Design & Communication, and over the past three years this relationship has been transformational, not only for the school, but also for our employees.

In the business world, we’ve heard for years that “our schools are failing and we need your help.” The only ways we knew to help were to throw money at the problem or do occasional volunteering that may impact small numbers of children. The Academies model provides a way for business partners to work alongside those on the frontlines educating our youth—our teachers and our school administrators—to make systemic change in our public schools. Business partners support the Academies by providing knowledge, support and experiential learning opportunities for our students, teachers and administrators.

You in the Career Technical Education (CTE) world have been connecting with businesses for years. In fact, the second principle of the CTE Vision is to actively partner with employers to design and provide high-quality, dynamic programs. You know the power of connecting education and industry. The Academies model is an especially innovative example because it utilizes business engagement at all levels, from working one on one at the grassroots level with individual Academies, all the way up to working alongside administrators in the school district.

At the school level, the Academies encourage and, frankly, require connectivity between what you teach in your CTE classes to the curriculum in the academic subjects. This is achieved through common planning among all disciplines, reinforced by business partnerships relevant to each Academy’s pathways. At the district level, business partners belong to partnership councils, which bring together employers in similar fields to ensure that what is being taught in the Academies directly relates to workforce needs. This partnership and shared accountability at all levels makes the Academies of Nashville unique, especially because this structure has been implemented “wall-to-wall” in all of our zoned high schools, providing every student access to these opportunities.

CMT is starting year four of our partnership and although we still have much work to do, McGavock has made tremendous progress since 2010: They have seen a 10 percent increase in the graduation rate; doubled the number of students who attend from outside of their zone; increased the composite ACT score by 5 percent; and made AYP (Adequate Yearly Progress) for three years in a row (which they had not achieved for the 10 years prior to 2010/11).  In addition to quantitative results, the real magic of the Academies structure is that it is community-building at its core. McGavock is our school and we share the challenges and successes with our teachers, administrators, fellow business partners, and most importantly, our students.

One of the proudest moments of my professional career was having the honor of standing on stage alongside our McGavock colleagues at this year’s commencement ceremony to congratulate the first graduating class of the CMT Academy of Digital Design & Communication.  That’s what makes this my dream job: I, as well as my colleagues at CMT, have the privilege of partnering with McGavock to help our students find their dream jobs.

*If you want to learn more about the Academies of Nashville, there is a study visit planned for October 2-4, 2013 .  There will also be another study visit offered in the spring of 2014.  You can also learn more about the model on which the Academies are based at the Ford Partnership of Advanced Studies Next Generation Learning.

 

The Friends of CTE Guest Blog Series provides advocates – from business and industry to researchers and organizations – an opportunity to articulate their support for Career Technical Education. The monthly series features a guest blogger who provides their perspective on and experience with CTE as it relates to policy, the economy and education.

Are you interested in being a guest blogger and expressing your support for CTE? Contact Melinda Findley Lloyd, Communications Consultant, at [email protected].

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