CTE Month: Let’s Invest in Career Technical Education for All Learners

February 28th, 2019

 

We have reached the end of Career Technical Education (CTE) month and we have seen – through awards programs, student success stories, visits to policymakers and site visits with employers – the importance of supporting high-quality programs of study across the nation. CTE provides middle school, high school, postsecondary and adult learners with the knowledge and skills they need to be prepared for successful careers. Learners enrolled in CTE programs progress along a pathway of increasingly specific academic and technical courses. They often have the opportunity to participate in internships, engage with employers, and apply what they are learning through hands-on projects.

Funding for CTE supports a variety of activities including:
      • Professional development for teachers and faculty to remain up to date on the latest industry advances;
      • Career counseling, guidance and advisement;
      • Career exploration opportunities;
      • Creation of new programs and associated equipment;
      • Improvement and expansion of existing programs; and
      • Building of industry partnerships and more.

That is why the CTE community is leading the charge to double the federal investment in programs that work for America.

How Can Organizations Support the Campaign?

Step 1: Sign On!
Visit www.ISupportCTE.org to sign your company or organization on to support doubling the investment in CTE.

Step 2: Stay Involved in the Campaign
When you sign on to the statement of support, you can select the ways in which you would like to stay involved in the campaign:
Email ISupportCTE@careertech.org your organization’s logo to be displayed on the campaign’s website;
Submit a story about the impact of CTE to be featured in campaign materials; and
Receive email updates and more.

You can also keep up with the campaign on Twitter by following @CTEWorks and using #ISupportCTE when posting about the campaign.  

Step 3: Spread the Word
Share the campaign with your networks — and invite them to visit www.ISupportCTE.org to sign on.

Visit the Share page on www.ISupportCTE.org to find sample tweets, a partner guide and more to help you share the campaign.


See how others are supporting the campaign on social media by searching #ISupportCTE. Here are some examples: 

 

CTE Month: Uplifting the Learner Experience and Voice

February 22nd, 2019

We are already at the end of week three for Career Technical Education (CTE) Month®! This week we are highlighting the learner voice. Did you know last year CTE programs served nearly 8.2 million secondary students and 3.8 million postsecondary and adult students?

Sharing success stories is a great way to promote high-quality programs of study. In these stories, you will see what happens when learners are empowered to choose a meaningful education and career.

Coming Soon: It’s important that learners have access to the resources they need for success. So, the Career Technical Education community is embarking on a campaign to double the federal investment in #CTE. We are asking employers to sign on to support the campaign and hope to get 10,000 signatures by April! Check back next week for details.


Listen to current West Virginia Nicholas County Career Technical Centers (NCCTC) learners who participated in the Exploratory Program last year. Learners discuss how the Exploratory program informed them of the opportunities available in CTE and helped them decide where to focus their future career goals.


Katie Lowe is the only girl in her engineering class at Heritage High School in Maryville, Tenn. In this video, Katie talks about her initial fears in joining the program and how, with the help of instructor Sam Warwick and her classmates, she learned she can do “anything that I want to.”


Hear how participating in a dual enrollment course is helping Abigail Christensen, Century High School student get a leg up on her future as a design drafter. She talks about the importance of having supportive instructors and upon graduation she will have a certificate in mechanical drafting.


Now working at Oracle as a technology account manager and the founder of a non-profit organization helping entrepreneurs. Terrell reflects on his high school experience and lessons learned that he has carried into his career.


Inspired by her own personal experience with a caring doctor, Kayla decided she wanted to help others too. In order to become a doctor who truly cares about patients and makes a difference in their lives. She’s making real progress towards that goal right now through her Internship at Poudre Valley Hospital.


Casey Kraft has been planting seeds for his future for as long as he can remember. All along the way, his teachers have nurtured his passion for farming and helped him take what he learns in the classroom to the fields of his family farm. He participates in FFA and works on the farm before he starts his school day.


Read these student blogs and media stories to learn more about learner experiences:

 


Hear from Assistant Secretary for Career, Technical, and Adult Education Scott Stump as he talks about stats on CTE, youth employment, and encouraging states to be Bold in the Strengthening Career and Technical Education for the 21st Century Act (Perkins V) state plans.

Watch the video here.


Check back next week for more highlights! 

Nicole Howard, Communications Associate

CTE Month: Advocating for CTE to policymakers

February 15th, 2019

Learners across the country are advocating for Career Technical Education (CTE). The SkillsUSA national officers came to Washington, D.C. and met with the U.S. Department of Education’s Office of Career, Technical and Adult Education (OCTAE). Learners are also attending CTE Month proclamation signing events.

National Skills USA Officers in Washington, D.C.


IOWA: Gov. Kim Reynolds signed a proclamation for CTE month


UTAH: State officers of the seven Career and Technical Student Organization (CTSO) in the state of Utah were at the Utah State Capitol advocating for CTE.


WYOMING: Gov. Mark Gordon held a proclamation ceremony to declare February as CTE Month in Wyoming. He was joined by State Superintendent of Public Instruction Jillian Balow and CTE learners.

CTE Month

February 8th, 2019

Happy Career Technical Education Month® ! This month we are celebrating the best of Career Technical Education (CTE). We’ll be taking part in Twitter chats, advocating for CTE on Capitol Hill, exploring model programs, and lifting up fantastic work happening at the national, state and local level throughout the month. If you haven’t already, email Nicole at nhoward@careertech.org to let us know how your community is celebrating CTE in February.

The following are some ideas to consider when planning the month’s activities:

Use the Right Messages

Despite our best efforts, we don’t always speak about CTE in the way that most resonates with students and parents. Be sure that you’re communicating with these two important audiences by checking out our research on the messages that learners and parents want to hear, Dos and Dont’s for using the messages, and a guide on how you can put this research into action. Use graphics in your social media with compelling research data. Use this social media guide to help you.

Recognize CTE at the State Level

Engage policymakers in the conversation by encouraging them to designate February as CTE month. Use a sample proclamation created by the Association for Career and Technical Education (ACTE).

Celebrate!

Recognize those in your community, whether it’s high-achieving CTE students, exemplary educators, or impactful partners that have a positive influence in CTE by celebrating their accomplishments through awards programs.

Involve Your Partners

The CTE community encompasses all the people that work to make your CTE program great, including education, community, and business partners. Encourage them to advocate for CTE to their own networks, and invite partners to participate in celebratory events or site visits.

Engage Employers

Contact local employers and businesses that aren’t yet familiar with your CTE program and invite them to school visits to showcase high-quality CTE in action or career fairs with already engaged employers. Use Advance CTE fact sheets and talking points designed specifically to address this audience.

Join the Conversation

CTE Month is celebrated nationwide, including on social media. Join in on Twitter chats, upload photos of your events, feature student work, and engage in discussion with CTE advocates from across the country using the #CTEMonth hashtag. Be sure to tag us too, @CTEWorks.  

Get the word out!

Let the local media know what’s happening and invite them to your planned awards ceremonies, career fairs or school visits highlighting innovative CTE. Get some tips on how to engage key audiences here.

Here’s an example: https://educateiowa.gov/article/2019/02/07/celebrating-career-and-technical-education

Our weekly CTE Month blog series will highlight CTE activities happening throughout the country.

Ask Your Representative to Co-Sponsor CTE Month Resolution by 2/8

February 4th, 2019

Career Technical Education (CTE) Month is now underway and there’s lots of attention on CTE in Washington, DC. Read below to learn more about how to contact your Representative to support the resolution recognizing CTE Month, an update on reauthorization of the Higher Education Act, how to promote equity in college in high school programs and the Administration’s recent mention of CTE.

Contact your Representative to Co-Sponsor the CTE Month Resolution by 2/8

Representatives Langevin (D-RI) and Thompson (R-PA), co-chairs of the Congressional CTE Caucus, recently introduced a resolution to recognize CTE month (last year’s resolution had 47 co-sponsors)! Please contact your Representative to encourage them to co-sponsor the CTE Month resolution by visiting the Association for Career and Technical Education (ACTE) CTE Action Center here. You can also find your representative, call the Capitol Switchboard at 202-224-3121 to be connected to their office and then ask about the Representative’s interest in co-sponsoring the Resolution. Interested Representatives can contact the offices of Representatives Langevin (D-RI) or Thompson (R-PA) to co-sponsor the resolution. The deadline for additional co-sponsors is 5pm Eastern Time on Friday, February 8.

Senator Alexander’s Vision for Reauthorization of the Higher Education Act

On Monday, February 4, Senate Health, Education, Labor and Pensions (HELP) Committee Chairman, Senator Lamar Alexander (R-TN), spoke about reauthorization of the Higher Education Act (HEA) at the American Enterprise Institute. He announced three key concepts for updating HEA in a way that responds to some of the pressing challenges facing prospective, current and former college students: 1) Simplify the Free Application for Federal Student Aid (FAFSA), 2) Streamline the options to repay student loans and 3) Create a new accountability system for colleges to report whether borrowers are able to repay loans. There have been multiple proposals in the Senate that touch upon these three ideas and Senator Alexander plans to work with Senator Patty Murray (D-WA), Ranking Member of the Senate HELP Committee, to introduce one piece of legislation this spring that encompasses each.You can find Senator Alexander’s remarks here and be sure to keep an eye on Advance CTE’s blog for additional updates on HEA reauthorization.

How Can ESSA be Used to Advance Equity in College in High School Programs?

The Education Trust and the College in High School Alliance recently released a fact sheet, Advancing Equity in College in High School Programs: Opportunities Under ESSA, that includes key questions and considerations for those thinking about how to advance equity in college in high school access and success, and how the Every Student Succeeds Act (ESSA) can be leveraged to accomplish it. Related videos on dual-enrollment can be found here.

Administration Releases Fact Sheet on Revitalizing American Manufacturing, Includes Perkins Reauthorization

On January 31, the Administration released a fact sheet, President Donald J. Trump is Following Through on His Promise to Revitalize American Manufacturing, which included the passage of the reauthorization of the Carl D. Perkins Career and Technical Education Act (Perkins) as an example of how President Trump is investing in workforce development. Advance CTE will continue to provide updates on the Administration’s coverage of CTE, including if it is mentioned during the State of the Union address on February 5 at 9:00pm Eastern Time.

Kathryn Zekus, Senior Associate, Federal Policy & Meredith Hills, Policy Associate

This Week in CTE: States Take to Social Media to Celebrate CTE Month

February 16th, 2018

To celebrate CTE Month, states are taking the lead in honoring the students, educators, administrators, industry partners and all those it takes to make high-quality CTE happen in every community across the nation. Many states are using social media as a way to highlight CTE, with a focus on lifting up impressive student success stories.

Utah has taken their campaign to Facebook and Twitter, highlighting student success:

Arkansas is similarly highlighting student stories, in addition to using video to capture some amazing student projects, including this student-build hoverboard made in a CTE class!

While North Dakota is using the hashtag #ND_CTE to showcase CTE Month activities and accomplishments.

I Love Nebraska Public Schools released a new video for CTE Month, demonstrating CTE’s importance in career exploration, and that finding out what you don’t love, is just as important as finding out what you do.

RESOURCES

Signing up for the CTE: Learning that works for America® campaign is a great way to get the word out about CTE at the state and local level. We’ve created both national and state-specific Learning that works logos, as well as a number of resources and tools to help you make the case for CTE. Check out our fact sheets, tips for celebrating CTE Month, and a new guide to help you put the campaign into action.

States are also helping locals communicate about CTE Month by providing a number of resources including:

  • Wisconsin, which put together a CTE Month Toolkit and social media calendar, and an online portal where students can submit their own successes in CTE; and
  • Maryland released a social media guide to help users get the most out of Twitter, Facebook, Instagram and Snapchat, and communicate about CTE in a way that most resonates with parents and students.

Career Technical Student Organizations are also incredible resources to turn to throughout the month. Unfamiliar with Snapchat? DECA just released a guide on how to create Snapchat filters.

Katie Fitzgerald, Communications Manager 

 

 

This Week in CTE: Happy 100 Years!

February 24th, 2017

HAPPY CTE MONTH!
Thursday marked the 100th anniversary of the Smith-Hughes Act, the foundation for today’s Career Technical Education! As we reflect on this important milestone for CTE, we’re excited to share how states, districts, schools, educators, students, parents and employers have lifted up powerful CTE success stories throughout the month, demonstrating how far CTE has come in the last century. Below are some innovative ways they have raised awareness about the value of CTE through a variety of channels.

 

RAISING AWARENESS & MYTH BUSTING
Social media has been an incredible way to raise awareness and share stories about Career Technical Education. A number of advocates used social media to dispel common myths about CTE, such as it is a program for ‘other kids’ or doesn’t prepare students for the breadth of educational and career opportunities. To combat these negative stereotypes, many states and schools focused on fact-based infographics to get the word about what CTE looks like today highlighting how CTE leads to higher graduation rates, postsecondary education, and higher earnings.

Orange Tech College infographic

29 Oregon districts with approved programs of study had CTE concentrator graduation rates of at least 95%

 

SHARING STUDENT SUCCESS STORIES
A number of CTE Month advocates have used Twitter as a platform to share what CTE means to them and their preparation for the future.

The Technology Center of Dupage shared the importance of CTE to their students through their “TCD is…” photo campaign with testimonies from students themselves highlighting things that make CTE unique like the opportunity for career exploration, hands-on learning and dual enrollment. Milton Hershey School and McMinnville School also ran similar campaigns sharing students experiences in CTE programs.

 

 

 

 

 

 
MAKING THE CASE TO POLICYMAKERS
A critical audience during CTE Month is policymakers. A number of states, cities and towns have recognized CTE Month through proclamations voicing their support for CTE in their communities. Local and state leaders including city councils, mayors, governors, and members of Congress have used CTE Month to demonstrate their commitment to CTE.
For policymakers who may not be convinced, students, as part of a variety of Career Technical Student Organizations have used CTE Month as a way to make the case for CTE, and its role in their success. Additionally schools across the nation invited their local policymakers for site visits and career fairs to demonstrate CTE programs in action.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Katie Fitzgerald, Senior Communications Associate 

This Week in CTE: States Support #CTEMonth

February 17th, 2017

We’re over halfway through #CTEMonth and states, employers, districts, schools, educators, parents and students have honored and celebrated CTE in a number of ways already. States have been critical in supporting this effort throughout the country, from providing resources to the local level, to meeting with policymakers.

States Develop Coordinated Approach to Support Local Schools 

Alabama Department of Education developed a CTE Month communications plan with tips on how to get positive media coverage, sample social media posts, blog ideas featuring educators and students, and a sample press release. Additionally, they provided their network with a sample proclamation, calendar and sample announcements to help schools in Alabama get the word out, and raise awareness about their CTE programs.

In Mississippi, Mississippi State University created a toolkit that districts can use to promote their local programs and CTE overall. In
the toolkit, they provided a templated poster to announce events, CTE Month-branded press kit with letter head, a state profile and pathway specific flyers, and CTE-fact graphics, one for each day of the month, providing a coordinate set of messages and branding to use at the local level.

 

 

 

 

 

 

 

 

 

 

States and Students Engage Policymakers 

In Virginia, the Virginia Department of Education’s office of Career and Technical Education met with Career and Technical Student Organization presidents and Commonwealth officials as Governor McAuliffe signed the Proclamation designating February as Career and Technical Education Month.  The Governor spoke at length with the students about Virginia’s initiative: Profile of a Virginia Graduate, which focuses on skills and attributes such as critical thinking, creative thinking, communication, collaboration and citizenship, to be successful in life.  The Governor identified Career and Technical Education students as a perfect example of what the initiative hopes to achieve.

 

 

 

 

 

In Kentucky, the Department of Education held an event where State Officers from each of the Career and Technical Student Organizations gathered for training on the legislative process including a debate of current issue and role plays of actual legislative visits.  The following day, State Officers visited legislative leaders to share more the value and impact of CTE.

Katie Fitzgerald, Senior Communications Associate 

THIS WEEK IN CTE: CTE MONTH!

February 3rd, 2017

Happy CTE Month! This month we are celebrating the best of Career Technical Education (CTE). We’ll be taking part in Twitter chats, advocating for CTE on Capitol Hill, exploring model programs, and lifting up fantastic work happening at the national, state and local level throughout the month. If you haven’t already, email Katie at kfitzgerald@careertech.org to let us know how your community is celebrating CTE in February.

RESOURCE(S) OF THE WEEK

Wondering how to get involved in CTE Month? Check out our CTE Month page for some quick ideas on where to start and some state and local examples from last year, then head over to the Association for Career and Technical Education’s CTE Month page and you’ll find the official CTE Month logo, a sample CTE Month proclamation, tips on hosting a school site visit for policymakers, and a number of additional resources.

ARTICLE(S) OF THE WEEK

Wanted: Factory Workers, Degree Required, New York Times

Career and Technical Education Advocates Pushing for Changes Under Trump, Education Week

Why Apprenticeships are Taking Off, City Lab

The Increasing Value of Technical Education in Chicago, Chicago Business Journal

TWEET(S) OF THE WEEK 

Katie Fitzgerald, Senior Associate, Communications 

This Week in CTE

December 9th, 2016

 

 

EXCELLENCE IN ACTION AWARD APPLICATIONS DUE NEXT WEEK!

The 2017 Excellence in Action award applications are due next week! Be sure to submit your program of study by Wednesday to lift up the innovative and exciting ways you’re providing students with high-quality CTE. Apply today!

CTE MONTH IS AROUND THE CORNER!

CTE Month is right around the corner and we’re getting geared up to celebrate around the theme, “Celebrate Today, Own Tomorrow!” This is our community’s chance to showcase the vast importance of CTE, and celebrate the successes of our state leaders, educators, administrators, partners, and students. This year, the Association for Career and Technical Education is hosting a Thunderclap, which will amplify the importance of CTE Month on social media. Be sure to join your fellow CTE advocates here!

Katie Fitzgerald, Senior Associate, Communications 

 

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